Like Photobox.com…
When you empty your basket, they want to keep you on the site. They want to counter the reason you emptied your basket. They want you to find what you’re looking for. They want you to be happy avoid your day being unfulfilled.
They, like all retailers, don’t want you to go home empty handed.
Which, in a nutshell, is what marketing is all about.
Reducing conversion drop off: When you clear your basket of items at the checkout stage Photobox serve this clever little screen to tempt you to stay on the site and purchase
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